Category Archives: Online Branding

7 Ways to Use Pinterest to Promote Your Business – Plus Infographic

Image centric social networks are rapidly gaining market share due to their high engagement levels. Everyone apparently loves an enticing photo Pinterest has become the social media network to watch after growing over 4,000% in the last 6 months. At … Continue reading

Posted in Marketing, Online Branding, Pinterest, Social Media | Tagged , , , | Leave a comment

Line Targets 1BN Users Of Its Messaging App By 2015

The ripples from Facebook’s $19BN purchase of messaging app WhatsApp continue to rock the app space, pushing more and more developers to build comms tools with a twist in the hopes of harvesting even a fraction of the traction and engagement that veteran player … Continue reading

Posted in Digital Marketing, Messaging, Online Branding, Social Media | Tagged , , , , | Leave a comment

5 Facebook Page Tools to Improve Your Page Management

Are you looking for tools to better manage your Facebook page? Do you need help creating and finding compelling content to share with your fans? It’s a juggling act to share the right content, engage with fans and track trends. … Continue reading

Posted in Facebook, Online Branding, Social Media | Tagged , , , | Leave a comment

4 American Household Brands that Value Context

July 4th is when Americans celebrate the birth of American independence. This iconic day is celebrated by many through fireworks, parades, concerts, and the American classic BBQ’s. I don’t know about you but I will be spending the day with … Continue reading

Posted in Branding, Marketing, Online Branding | Tagged , , | Leave a comment

How to Use Instagram Video to Grow Your Brand

Photo-sharing app Instagram, best known for vintage filters and pictures of food, lets smartphone users take higher quality and better looking photos from their mobile cameras. Instagram is easy to use. Take a picture on your phone. Crop it, rotate … Continue reading

Posted in Branding, Instagram, Marketing, Online Branding | Tagged , , , , , | Leave a comment

Marketing Students Say Facebook Is Most Important Social Tool

Some 77% of European marketing students say Facebook is the most important social media tool a brand can use to communicate to their generation, according to a recent survey by the MediaSchool Group. Moreover, just 40% or so agree with … Continue reading

Posted in Facebook, Marketing, Online Branding, Online Marketing, Social Media, Social Platforms, Social Strategy | Tagged , , , , | Leave a comment

Instagram More Effective Than Pinterest for Top Brands

Some 67% of top brands are now using Instagram, reaching more than 100 million active monthly users on the network—a 500% increase in users since last year—according to a recent report from Simply Measured. Although 76% of the Interbrand Top … Continue reading

Posted in Instagram, Marketing, Online Branding, Online Marketing, Pinterest, Social Media | Tagged , , , , | Leave a comment

Ensure That Strategy, not Tactics, Drives Your Social Media

There it is again, another new social media network to investigate. The first question you ask yourself: “”Do we join or not?”” That’s potentially followed up with, “”Will my boss ask me about this?”” The rapid growth of social media … Continue reading

Posted in Business Tips, Marketing, Marketing Tips, Online Branding, Online Marketing, Social Media | Tagged , , , , , , , | Leave a comment

7 Highly-Effective Ways to Maximize Your Online Brand Presence

It is no secret that in this day and age, online presence = brand awareness. In fact, most marketing experts agree that how you present your brand online is the 21st century equivalent of your first meeting with a customer. … Continue reading

Posted in Digital Branding, Online Branding, Online Marketing, Online Reputation, Social Media | Tagged , , , , , | Leave a comment

Why Online Branding is Important?

Branding, is not just an isolated word. It’s associated with lots of corporate ideologies that represent your business. So having brand is one initial step in the marketing industry. Your brand leads your corporate identity in the business world.  Hence … Continue reading

Posted in Marketing, Marketing Tips, Online Branding, Online Marketing, Social Media, Social Platforms | Tagged , , , , , | Leave a comment