Tag Archives: Online Marketing

Email Marketing or Social Media: Who Reigns Supreme?

It’s undeniable that social media has made a phenomenal impact on how small businesses market themselves. It is reported that over the past 10 years however, email marketing, albeit not quite so ‘trendy’, remains far more effective at delivering the … Continue reading

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5 Facebook Page Tools to Improve Your Page Management

Are you looking for tools to better manage your Facebook page? Do you need help creating and finding compelling content to share with your fans? It’s a juggling act to share the right content, engage with fans and track trends. … Continue reading

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LinkedIn: helping you connect with potential B2B customers

In recent times, social media has become an increasingly important platform for marketing goods and services. However, given that internet sites such as Facebook and Twitter allow businesses to connect with literally billions of potential customers with only a few … Continue reading

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For Stores, Pinterest Trumps Facebook And YouTube

While all social media is sending a growing number of shoppers to retail Web sites, Pinterest is more powerful than either Facebook or YouTube. That news comes from Experian Marketing Services’ 2014 Digital Marketer study, and finds that Amazon (which … Continue reading

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Social Success? How to Measure Social Media Marketing ROI

What’s the biggest challenge to Twitter marketing? Although making lasting connections and gaining followers are difficult goals to achieve, measuring return on investment (ROI) is the biggest obstacle for almost half of brands, new research reveals. Even though 64.9 percent … Continue reading

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Google+ Now Shows How Many Views You’ve Had Subscribe Free

Google now tells you how many people have viewed your Google+ profile and content right on your profile page. The number is the sum of your profile, post and photo views since October 2012. Google talks about the feature more … Continue reading

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Social Media Marketing World: 17 Tools to Optimize Your Social Media Performance

Want to make significant improvements to your social media presence to-day? At the Social Media Marketing World conference in San Diego last week I presented to a packed room about a range of tools to optimize social media performance. It … Continue reading

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