Category Archives: Online Reputation

7 Highly-Effective Ways to Maximize Your Online Brand Presence

It is no secret that in this day and age, online presence = brand awareness. In fact, most marketing experts agree that how you present your brand online is the 21st century equivalent of your first meeting with a customer. … Continue reading

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3 keys to personal branding online for millennials

As millennials, we have been surrounded by social media for most of our lives. Until now it’s been pretty easy to manage—post a status here, “like” an angry cat meme there. Now that you’re entering the real world and you … Continue reading

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The best—and worst—times to post to social media

It’s the million-dollar question for social media managers everywhere: What is the best time to post to social media? While the optimal time to update your Facebook page or Pinterest boards may vary depending on your audience, Social Caffeine created … Continue reading

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5 ways social media is like romance

Most of us have experienced a romantic relationship (or two, or three)—the butterflies, new experiences, the “firsts,” and the seemingly inevitable heartbreak. Oddly enough, the more I think about it, the more romance reminds me of social media. Let me … Continue reading

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Online branding: a digital-centric approach to developing brands

“Updating approaches to branding for the digital world. Brand is No.1 I want to start with a bold statement.  The Brand is the single most important element to a business or organisation. If you think about what branding actually is; … Continue reading

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Top Five Steps to Build Your Online Brand and Protect Your Online Reputation

“In the old days of the American West, a rancher would make his livestock known to everyone by “branding” his stock with a unique and often stylish design at the tip of a hot piece of iron. While you won’t … Continue reading

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