Why Search, Social Media and Content are Vital for Your Company’s Success

Search engines like Google are like racing car mechanics, constantly under the hood tweaking their complex code engines to maintain their relevancy on a web that has moved from stiff, static and slow to dynamic, social and real time.

Why Search, Social Media and Content are Vital for Your Company’s Success

It is said that Google makes up to 500 changes every year to its search algorithms to ensure that it delivers fast smart search results that keep people typing “Google.com” into their web browsers and continue to pay for its paid search advertising.

Companies with websites that didn’t change in years are slowly realizing that they need to have an active presence on the web by creating and publishing content that attracts customers, begs to be shared and Google will find.  These changes to an increasingly dynamic web is leading to the rise of digital agencies that can partner and guide customers through this maze of choices, change and confusion.

In this video interview I chat to Andy Jamieson about his company “Switched On Media” which has won several awards recently including ranking 9th in Deloitte’s Technology Fast 500 and 3rd in Smart Company Fast 50 for 2010.

He talks about the “Three P’s” behind their company’s success that he and his partner Scott Ennis started only 5 years ago.

Written by Jeff Bullas.  To read the full article, click here.  For more information on creating your own online brand, website and social media strategy, please visit our website at www.mydigibrand.com and follow us everywhere @mydigitalbrand.

About MyDigiBrand™

At MyDigiBrand™, we're passionate about what we do. Our team has been in the technology industry for ages, and are proud to play a small role in helping people capitalize on the Internet to establish their brands and generate revenues. Like most small businesses, we've gone through the trial processes of trying to find what works to create and maintain a powerful social media presence. We know it's not easy, that it takes a lot of work and a whole helluva lot of consistency. Most small businesses just don't have the time to do it, nor the resources to have someone on staff dedicated to managing their social presence.​ So let MYDIGIBRAND handle it for you. We've been there. We understand. And we can definitely help!
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