At the beginning of the year, we wrote about the Top 25 Brands on Instagram and how they were using the site to connect with consumers.
Since then, Instagram has grown from 90 Million to now 130 million monthly active users uploading 16 Billion photos in just six short months.
With the introduction of Hashtags on Facebook and Videos, the potential for impressions on branded Instagram accounts are greater than ever.
Advertisers wonder when ads will be released on Instagram, while instead maybe they should be thinking about how they can inspire their users to create content.
For example, in the last 30 days Instagram users shared 591k photos across their timelines and newsfeeds tagged #Starbucks, generating 180MM+ potential impressions for free.